May 26, 2025 - Gustavo Cardozo

CBR actively participates in the Hospital Fair

The Brazilian College of Radiology and Diagnostic Imaging (CBR) had a stand at the Hospitalar Fair, held from May 20 to 23, at São Paulo Expo, in São Paulo (SP). In addition to the physical space, the College was a protagonist in the scientific program of the fair, holding the 3rd Congress of Accreditation and Quality in Diagnostic Medicine, on the first day of the event.

About the 3rd Congress on Accreditation and Quality in Diagnostic Medicine

The activity was a partnership between the Brazilian College of Radiology and Diagnostic Imaging (CBR), the Brazilian Society of Clinical Pathology/Laboratory Medicine (SBPC/ML) and the Brazilian Society of Pathology (SBP). Our activity was held on May 20 (first day of the event), in room 202 (mezzanine). 

During the Congress, the following topics were discussed:

  • – Importance of Accreditation in Diagnostic Medicine;
  • – Patient Safety in Diagnostic Environments;
  • – Management of Quality Indicators in Diagnostic Services;
  • – Accreditation in Clinical Analysis: PALC Paine;
  • – Accreditation in Pathological Anatomy: PACQ;
  • – Artificial Intelligence in Radiology Operations;
  • – Safety in Diagnosis: LGPD and Clinical Governance;
  • – ESG in Diagnostic Medicine: Sustainability and Quality;
  • – Implementation of Accreditations: PADI, PALC and PACQ;
  • – Future of Accreditation and Quality in Diagnostic Medicine.

Throughout the program, in-depth debates, case studies and panels with experts were held to share experiences, challenges and solutions aimed at improving the quality of diagnostic services.

+Read more: CBR invited to event in support of Resolution on Strengthening Medical Imaging Capacity at the 78th World Health Assembly

CBR booth

In addition to participating in the event schedule, CBR had a booth to assist its members, answer questions and also make products available for purchase from the online store. During the four days of the event, books from the CBR Collection were available at a discount of 55% for CBR members who have paid up their dues, and when purchasing the complete Collection, members were guaranteed a discount of 60%.

There was plenty of room for fun at the CBR's physical space at the 2025 Hospital Fair. At the school's stand, the plush toy machine that was a hit at CBR24 in Salvador (BA) once again brought joy to those present at the fair. The challenge was to catch a Cyber or a Sosi (CBR's plush mascots).

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About the Hospital Fair

The Hospital Fair is the largest health event in Latin America, a meeting that includes the participation of several managers, doctors, biomedical professionals, pharmacists, health companies and quality professionals who work in diagnostic services.

Check out the photos from the 3rd Congress on Accreditation and Quality in Diagnostic Medicine

Caption: Speakers at the 3rd Congress on Accreditation and Quality in Diagnostic Medicine
Credit: CBR
Caption: Dr. Rubens Chojniak – President of CBR during the opening ceremony of the 3rd Congress of Accreditation and Quality in Diagnostic Medicine
Credit: CBR
Caption: Dr. Adriano Tachibana – CADi Coordinator during the 3rd Congress on Accreditation and Quality in Diagnostic Medicine
Credit: CBR
Caption: From left to right are: Ivia Pirani – Administrative and Financial Manager of CBR, Dr. Rubens Chojniak – President of CBR and Prof. Marcelo Tavares – Coordinator of the MBA in Diagnostic Medicine Management CBR-FIA
Credit: CBR
Caption: Plush machine with the school mascots
Credit: CBR

Caption: CBR stand at the Hospitalar Fair 2025
Credit: CBR