Official announcement: CBR20 will be fully digital
We talk a lot about the future.
It appears in our most intimate reflections, sometimes over coffee with friends or planning with family.
But the truth is that we don't know much about it and, suddenly, the future is at our doorstep.
When did you imagine living what we are living now? Which companies would change their physical structure to the home office practically overnight? That our house would become an office, a gym, a university, and all at once?
We cannot change the past to prevent the pandemic from happening, but we can change the future, which has accelerated since then.
CBR is ready for the future. And the CBR20, in an all-digital experience, is just the beginning.
We've faced many challenges together. And we will continue like this, together!
The New Textures
Virada Digital CBR
October 4th to 11th, 2020