The first module will take place on March 15th and 16th, at the CBR headquarters. The course's main objectives are to update industry leaders, as well as train new leaders in a rapidly changing world.
Reflect and rethink the dynamics of the health value chain, as well as its business, information and relationship flows. It is in this context that the course Radiology, in the Transition of Health Systems, in Brazil and in the World it was elaborated.
The activity is carried out by the Brazilian Association of Diagnostic Imaging Clinics (ABCDI) and the Brazilian College of Radiology and Imaging Diagnostics (CBR) in partnership with Fundação Dom Cabral (FDC), which is among the best business schools in the world. world, according to the 2017 executive education ranking of the British newspaper Financial Times. This position also places FDC as the best business school in Brazil and Latin America.
The focus is, above all, on participants with an entrepreneurial profile, who may or may not have their own businesses, in addition to managers of diagnostic support centers specialized in imaging.
The course was designed to promote reflections and insights about the opportunities emerging from the intensive use of Information and Communication Technologies (ICTs) in the health area, in general, and in Radiology, in particular, also encouraging dialogue with physicians and other health professionals. health practitioners in the specialty.
In this first module, with a minimum duration of 12 hours, the grid is composed of six themes: The ongoing transitions in health care systems; Radiology in the Health Value Chain; Management challenges for business sustainability; Digital Business Models in Radiology; The doctor and the patient, at the center of value generation It is potential opportunities.
To help absorb new knowledge and contribute to the proposed discussions, an exclusive virtual learning environment for program participants will be customized on the Blackboard platform, which helps bring together face-to-face and virtual interactions, offering a more effective learning experience. In this way, access to the Ebsco and Emerald database will be made available, with articles and publications specialized in the area of management, sectorial information curated by Fundação Dom Cabral and a discussion panel, enabling asynchronous interactions with the FDC team.
Check out the class schedule details:
- The ongoing transitions in health care systems: what drives the world to change.
- Radiology in the Health Value Chain: trends, big players, market forces (consolidation, concentration, professionalization, internationalization, regulation and relationship with operators), financing, investments and foreign capital inflows.
- Management Challenges for Business Sustainability: teleradiology, mobile units, integrated systems, productivity, service security.
- Digital Business Models in Radiology: artificial intelligence, wearable, internet of things, 3D printing, mobile, cognitive computing, cloud collaboration, image processing.
- The Doctor and the Patient, at the Value Generation Center: humanization, asymmetry of knowledge, ownership, security and confidentiality of information, privacy, cultural aspects and ethical issues.
- Potential Opportunities: the age of the digital, shared and circular economy, the entrepreneurial mindset, a new cost and investment equation, a market without borders.
Radiology, in the Transition of Health Systems, in Brazil and in the World
Dates:
3/16/2018 (from 2 pm to 7 pm)
03/17/2018 (from 9am to 5pm)
Local: Headquarters of the Brazilian College of Radiology and Imaging Diagnosis
Address: Av. Paulista, 37 – 7th floor – Bela Vista – São Paulo (SP)
Investment: R$ 2,000 (value for CBR members) / R$ 2,950 (value for non-CBR members)
Vacancies: limited.
Registration through the CBR portal (available soon).